“Success consists of going
from failure to failure without loss of enthusiasm”. - Winston Churchill (Former Prime Minister of
the United Kingdom)
You started with a dream to start your own business. You had some specific goals and objectives
to achieve. You wanted to establish the brand name of your company which you
might have succeeded in. Today, there are many Entrepreneurs who stop their company because it is running in loss.
We all are familiar with the proverb; “try and try till you succeed”.
Then why don’t we apply its meaning in our lives? Why do we lose hopes? Why
can’t we keep an optimistic approach in life? Well, the answer to all these
questions is FEAR. Yes. The human race is subjected to fear in all things. We fear
the future and as a result of this we ruin our present.
Same implies in business. When you started your Entrepreneurial Journey, you might
have faced many hurdles and obstacles in your way. Many people might have discouraged
you and underestimated your potentials. Did you stop at this? Did you think
they are right? No. Instead, you took the decision to prove all of them wrong. You
wanted the world to praise your
Entrepreneurship skills. Then why do you quit when you incur heavy losses
in business?
Business is not as complicated as people tend to
showcase it as. Belief in yourself, hard work, love your work, leadership,
focus, knowledge, patience and an optimistic mind are among the key elements
that contribute in the success of the business. Grand success comes only after
great Failures. You will not know the significance of success if you haven’t
experienced failure.
There are many reasons for a business to fail/incur loss:
- Poor communication strategy
- You are not able to reach out to your target audience in the appropriate manner
- There is scope of improvement in your product or services
- Your team is not working effectively or you need to recruit more talented and skillful people in your company
- You are not taking calculated risks
- You need to formulate a new marketing strategy for your business
Turning your business loss into profit is not impossible.
Everything can be achieved if you have faith in yourself.
Ways to overcome business loss:
1.
Be optimistic: you can conquer the entire
world with positive thinking. Keep telling yourself “NOTHING IS IMPOSSIBLE”.
2.
Nothing is constant in life: It is the
golden rule of life. Everything goes through a change. In life, there are good
and bad both days. There is no one who hasn’t faced a problem in life.
3.
Turn loss into positive loss: confused? It
is very simple. Every failure that we face has some lesson hidden behind it. We
should have the ability to identify it and make the most of it.
4.
Failure brings you closer to success: it is
said that when one fails to achieve something, he is coming one step closer to
his goal. Read the story of any successful Entrepreneur, you will find all of
them had failed to attain their objectives initially. But they did not stop
there. They turned it into a lesson and converted it to success.
5.
Don’t waste time worrying: “worry is like
an armchair. It gives you something to do for the time being, but it gets you
nowhere”. Firstly, you are facing heavy loss. Instead of doing something about
it, you sit down worrying. Avoid this. Use that time for doing something about
the loss. Think of ways unexplored and how you can achieve success.
6.
Motivate your employees: your team matters
the most in order to succeed. If your team loses interest in the job, it will
worsen the situation. Employees always inspire their boss. If you will have a
tensed face, it will make the employees more nervous and insecure. Rather, have
a smile on your face and hold your head high. Assure them the power of team
work. Make them know how important their contribution is.
Institute of Future Education, Entrepreneurship and
Leadership (iFEEL) is a residential Business School, established by the Global
Education Trust in 2009. It is situated on five acres of lush green land at
Lonavala. It is an AICTE affiliated residential business school that provides 2
years full time PGDM program.
Entrepreneurship
Excellence Program (EEP) / Family Managed Business
of iFEEL is a unique program which is designed keeping in mind knowledge,
skills and the best global practices required to run businesses successfully in
today’s time. Practical knowledge and tips from real life entrepreneurs help
participants sail through ups and downs of business.
It has a 3 pronged structure; start, grow and
turnaround. Contact iFEEL today and turnaround your business forever!!
Click here for more details